James Tang

Senior PR & Communications Manager - Global Campaigns

James is a seasoned PR leader with over a decade of proven success across diverse sectors, continents, and roles in both agency and in-house environments. He has led high-impact campaigns for global brands such as Skyscanner, Deliveroo, Cadbury, Toyota and Booking.com. With a results-driven approach, James consistently exceeds expectations, demonstrating measurable outcomes of PR for businesses and clients. He combines big-picture strategic thinking with creativity and efficiency to craft PR solutions that empower teams and are cost-effective. His exceptional communication skills, paired with his approachable and humorous nature, enable him to lead teams, build strong relationships, and influence others toward solutions in complex environments. Beyond immediate results, James ensures lasting impacts on both his work and the people he works with, acting as a mentor and fostering a positive team culture. As an Asian man in PR with an international career, James’ journey reflects the power of diversity in the industry. His story inspires others from underrepresented backgrounds to pursue careers in communications, contributing to a more dynamic and inclusive field.